One of the most common things you hear when just starting a business is learning to “grow your brand”! They tell you to grow a BRAND and not just a business, but what does this really mean. To me, a brand is more that just what you do. It is who you are, what you believe, and what is important to you. Building a brand means you can pivot into trying new things, if you are a photographer like me and decide to also help other small businesses you can. You can help encourage other photographers and mentor them, because you are more than just a photographer! How cool is that that we are in control of how we want people to view our brand. Being true to yourself is ALWAYS a great idea. If you are trying to develop a brand that isn’t authentic, soon your audience will see your business will fail.
You may think a brand is just picking colors, fonts, and a logo but it is SO much more than that! I’m sharing tips and advice in a recent guide I created just for you! Jump over to BRAND GUIDE to grab yours today! And if you’d be so kind to come back here and let me know what you learned and your favorite part! That would mean the world!